The Brewers Association Mentorship Program offers aspiring and advancing craft beer employees focused mentoring relationships with a diverse group of skilled craft brewing professionals.
Participants in the program will:
- Gain practical knowledge that is universally valuable in brewery environments
- Develop relationships
- Receive access to Brewers Association resources
- Gain exposure to the “community and culture” of the craft beer industry
Participants complete a 12-week virtual mentorship program. The program begins with a one-week orientation, included 9 weeks of structured mentoring with a group of experienced industry leaders, and closes with two weeks of offboarding and professional planning. The 9-week mentorship period is divided into three, three-week rotations. Each rotation is spent with a different mentor in specific areas of expertise that may include:
- Technical Brewing
- Serving and Tasting Beer
- Guest Experience
- Brewery Safety
- Event Planning and Management
- Human Resources
- Management
- Brewery Operations
- Marketing and Branding
- Sales and Distribution
- Brewery Finance
- Quality
- Business Plan Development
Mentorship Tracks
The Brewers Association mentorship program offers three different tracks to support aspiring and advancing craft beer professionals at multiple stages of career development.
The Aspiring Professionals track is for those who are new to the craft beer community and have little to no work experience in the industry. This mentorship track pairs participants with experienced professionals that will provide a broad introduction to the craft brewing industry.
The Advancing Professionals track is for those who currently work in the industry and seek to advance, expand, or change their career trajectories. This mentorship track pairs participants with experienced professionals that will provide tailored mentorship in one of three areas of specialization: production, guest experience, and brewery administration.
The Brewery Start-up track is for those who aspire to start a brewery and have taken tangible steps toward doing so, and for breweries that have operated for less than one year. This mentorship track pairs participants with experienced professionals that will provide intensive start-up-focused mentorship.
Program Eligibility
- Must be at least 21 years of age with a government-issued ID
- Access to the internet and a computer
- Currently, the program is restricted to U.S. residents
For more information, visit the酿酒商协会website.
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